Giving Tuesday

Giving Tuesday Donor Recognition Pages: Turn One-Day Campaigns Into Year-Round Community Engagement

• Admin
• Community engagement , Digital recognition

Intent: demonstrate — Giving Tuesday represents one of the most powerful fundraising moments of the year, mobilizing millions of donors to support causes they care about. Schools, colleges, alumni associations, and nonprofit organizations invest tremendous energy into campaigns designed to capture generosity during this 24-hour window. Yet for most institutions, the recognition and momentum generated on Giving Tuesday disappears within days, leaving donors acknowledged only through email receipts and perhaps a social media post thanking “everyone who gave.”